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EAD Hits £10,000 Target for Children in Need

Liverpool law firm EAD Solicitors pulled out all the stops on Children in Need Day to reach its impressive fundraising target of £10,000 for the BBC appeal.

Kicking off its charity initiative with a sponsored parachute jump and charity fashion show in October, the company also organized a range of fun fundraising activities for Children in Need Day. Staff got into the Pudsey Bear spirit with Family Fortunes and Krypton Factor competitions and a special performance from boy band Vice as well as a breakfast and lunch club, a cocktail bar and, of course, fancy dress.

Having successfully applied for a license to collect for the charity, staff also made a trip into Liverpool city centre with charity buckets, calling in at Liverpool One to enlist the help of the public.

Said marketing manager Michaela Hickson: "The staff have made a fantastic effort and we're really proud of the energy and enthusiasm that everyone has shown. We're delighted to be able to add our £10,000 to the £18 million plus raised by Children in Need this year to help disadvantaged and young people in the UK. We'd also like to say 'thank you' to everyone who was generous enough to support us!"